The Wall Street Journal: Amenity-Laden Buildings Are Suburban Landlords’ Latest Tool to Attract Tenants

Features designed to create urban-style environment a response to trendy downtown spaces

Now another feature is emerging in the competition: a stand-alone building devoted entirely to amenities, which serves as an office-park clubhouse of sorts.

Consider the Warren Corporate Center, an 800,000 square-foot office park in Warren, N.J., owned by a venture of Rubenstein Partners LP and Vision Real Estate Partners. The venture is investing about $12 million to build a 19,000 square-foot structure a short walk from the office park’s five buildings that will house a landscaped roof deck, a full basketball court, fitness center, dining, conference center and meeting spaces.

“It’s all based around the hospitality experience brought to the office world,” said Stephen Card, a principal of Philadelphia-based Rubenstein, a real-estate investment-management firm.

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